Play Your Stripes: Alex Da Corte and Blood Orange collaborate on a GAP video

Easternsports artist Alex Da Corte collaborates with musician and style icon Devonté Hynes a.k.a. Blood Orange on a new GAP clothing promotional video.

The Philadelphia Inquirer celebrated the collab:

Producer and musician extraordinaire Dev Hynes, known professionally as Blood Orange, the super groovy electronic-funk project, released the video for his latest single “It Is What It Is” from 2013’s Cupid Deluxe. Starting with Hynes performing folding-chair-elevated choreography against a colorful striped wall, the one-shot video sees the musician climbing through a window into another stripe-adorned room, grooving under a light downpour of confetti.

Camden, N.J. born artist Alex da Corte shot and directed the video in all its colorful pop-art glory, marking a second-time collaboration between Da Corte and Hynes. Still on exhibition now through Dec. 28 at ICA Philadelphia, “Easternsports,” a collaborative video installation between Da Corte and Jayson Musson, features an original score from Hynes, in which he composed the music to the two-and-a-half hour video over the summer while in Philadelphia.

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